With so many brands wooing customers and drawing their attention, it’s tough to make a mark. In a monopolistic market, there is a close competition and products/services are differentiated on the basis of distinct packaging and promotional techniques.
Email Personalization Challenges Read More »
Email marketing hasn’t faded since its inception. Over 205 billion emails are sent across every day. The reason behind it’s continued success is that email marketing has a hidden treasure of data, which can be interpreted to know about the interests of consumers. The response of the consumer can be used to further improve the
Best Email Marketing Strategies For Small Businesses Read More »
Branding is about telling the customer who you are and giving them a reason to create a lasting relationship; a bond that drives the customer to relate and stay loyal. In the virtual world confirmation emails are similar to a receipt and much more. They lead to customer engagement and are a vital tool for
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Brands cannot afford to lose touch with their customers. But, they shouldn’t even feel too wooed and chased. While they should certainly feel connected and see a part of themselves, their identity in the brand. Something about the brand should be special for them to not opt for competitor’s brands. It’s tough to establish this
Email Campaigns To Warm Up Your Leads Read More »
Content plays a vital role in customer engagement You’ve been sending emails to your customers and waited for them to participate and engage. Much to your dismay, the response has been cold. You’ve done everything to make your emails interesting but, something is missing in them. Here’s how customers will feel the need to respond
Email Content Tips To Boost Engagement Read More »
Today, businesses are driven by relationships and the most important one is that with your customers. Once you develop a connection with them it is the initiation of a relationship that you need to nurture on a regular basis. Email marketing is a fantastic tool, which can do both- develop a relationship and nurture it.
The Nonprofit’s Guide To Email Marketing Read More »
The concept of triggered emails is based on segmenting your customers. It is about how effectively you segment the customer list that will decide the success of a triggered email campaign. Your email that lands in the inbox will realize its goal only if it is relevant to the customer. Statistics reveal the relevance of
Helpful Email Triggers For E-commerce Brands Read More »
With each passing year, the importance and relevance of email marketing has increased. In fact, it’s the most effective way to communicate with your clients as they prefer to receive communication from brands through emails. Approximately 2.8 billion people worldwide use email as a digital communications tool and email marketing typically has an ROI potential of 4400 percent. When used
Email Marketing Goals To Set For 2019 Read More »
One of the top questions we hear from our customers who use Juvlon is this: “What types of emails should we send?” We get it. Everyone knows that email marketing has a high ROI ($40 for every $ spent, they’ve found!), but creating the right mix of emails that offer value to your subscribers and
Email Marketing Campaigns That Boost Your Business Read More »
A couple of years ago SMS was the most popular medium to communicate. Back then call charges were high. Gradually things changed, online marketing- email marketing caught the pace. But, SMS marketing hasn’t lost its charm; it is still effective and useful. It is believed that on average people check their phones around 80 times
SMS Marketing Trends For 2019 Read More »
