Author name: Smita More

​Make the most of Transactional Emails

​Open rates of transactional emails are generally quite higher than marketing/promotional emails. We all agree that these transactional emails are very boring. But these transactional emails provide a lot of opportunities than you’re probably giving them. There are ways that will help you make these seemingly arid emails more interesting. I am sharing some real

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Smart Ways To Collect Customer Feedback Using Email Marketing

Customer feedback and reviews are valuable asset for all businesses. These feedback and reviews guide and influence the road-map of your product, support or service. It’s essential to gather these invaluable as they help you know how your customers or users view your product, services and company. Today we will look how email marketing can

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Monetize your Email List Marketers invest huge efforts and money to build the opt-in list for their business. Businesses work hard to create new original and engaging content to keep their subscribers busy. Good content helps in getting in more subscribers. Many times business owners lack the execution of turning these leads into revenue stream.

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A Quick Recap – [Webinar] Contributors to successful Email Marketing Campaigns

I delivered a webinar to discuss the ingredients of successful Email Marketing Campaigns. This blog is a quick recap of this webinar. Email Marketing means delivering professional communications to relevant and targeted audience and this communication contains useful and relevant content for your audience. We saw few statistics of how some of the contributors help

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